Intro to Social Media for Your Business (MGT 7957) – WEBINAR
Business owners know that having a presence on social media is important for success, but there are many questions surrounding the proper use of social media for business. In this two-hour interactive course, we’ll introduce the most-used platforms for social media. We’ll discuss some of the similarities and differences and how to choose which platform best reaches your target market. After this course you’ll have a better understanding of the differences between social media platforms, how to determine what platform your audience is on and basic concepts of social media as a business tool.
Facebook Groups for Your Business (MGT 7939) – WEBINAR
A Facebook group is a place for people to come together online to share common interests. In this webinar, we’ll discuss best practices for setting up a Facebook group to grow your business. You’ll learn how to set up the group, what types of privacy settings to use and how to build engagement.
Leverage LinkedIn for Your Business (MGT 7938) – WEBINAR
Did you know that 80 percent of B2B leads come from LinkedIn (vs. 13 percent from Twitter and 7 percent from Facebook)? In this two-hour, interactive course, we’ll discuss making the best use of LinkedIn for your business. You’ll learn how to maximize your LinkedIn profile and how to make the best use of LinkedIn tools.
Using Instagram for Your Business (MGT 7956) – WEBINAR
Instagram is a great platform to view photos and videos, but did you know that you can use Instagram for your business? Find out how to make use of Instagram as a business tool. In this two-hour course, we’ll talk about using Instagram for your business, understanding Insights and #howtohashtag. After this course you’ll have a better understanding of how to use the insights and analytics to understand what your audience is looking at, the value of hashtags, how to use hashtags to attract potential clients and ways to use images (even if you don’t have a “visual” business).
Maintaining Your Mailing List for Your Business (MGT 7955) – WEBINAR
In this two-hour course we’ll talk about building and maintaining your email list. We’ll discuss current privacy laws, building your list, being consistent with content and the importance of being mobile friendly. After this course you’ll have a better understanding of different mailing list platforms (advantages and disadvantages), how to stay ahead of the expected upcoming changes to privacy regulations and how to create a simple template that will help your outgoing mailings be more “drag and drop” and less “struggle and strife.”